These aspects must be taken into account to determine which Florist is Better than Another.
Freshness of Flowers: People mistakenly believe that if they buy an export-type rose, they will receive a fresh rose, which is not necessarily the case.
Flowers, in general, are highly perishable. That is, they do not stay fresh for more than a week, under ambient conditions.
Delivery compliance: As flowers are normally sent for birthdays, anniversaries, etc., delivery compliance, on the requested date, is very important.
There is no point in delivering a beautiful arrangement if it is delivered two days after the birthday, or Mother's Day, etc.
That is, delivery compliance is highly linked to purchase satisfaction.
Ease of Purchase and Tracking: As someone who buys Flowers to deliver in Bogotá, most likely does not live in Bogotá, the ease of purchasing and tracking delivery is very important.
There are places on the Internet that talk about the “Best Florists in Bogotá”, but how credible are those opinions?
If they appear in a newspaper, they are surely paid opinions (that is, someone paid for them), so credibility is lost.
If we had to choose the Best Florist in Bogotá, we would do so based on these two parameters:
1. The Credible Opinions They Receive, and
2. The Cost Benefit Relationship.
That is, the most Expensive Florists in Bogotá are NOT necessarily the best.